Custom Web Apps: are they right for your business
Web applications have changed the way businesses operate, offering flexibility, scalability, and unmatched accessibility. But are they the best fit for your business? Is it better to use an app or the website when serving your customers or employees? That’s the million-pound question we’ll tackle as we explore the advantages and disadvantages of custom web apps.
If you’re wondering whether a custom web app might be your next big move, stick with us. We’ll also compare web apps and mobile apps while throwing in a sprinkle of humour – after all, who says tech discussions have to be boring?
What is a Web App and why should you care?
Before we dive into the pros and cons of custom web apps, let’s clarify what a web app actually is. A web app is a software application that lives on a server and is accessible via your web browser. Unlike desktop software, there’s no need for downloads or installations. Just open your browser, pop in a URL, and boom – instant access.
It’s like takeaway pizza but for software: ready when you are, accessible on any device, and often more satisfying than you expected.
Businesses love web apps because they can run on any operating system – Windows, Mac, Android, iOS – without separate development processes. Whether you’re working remotely, on the go, or simply from your sofa, web apps are designed to deliver the goods (assuming you’ve got decent Wi-Fi).
But is it better to use an app or the website? Let’s break it down.
The advantages of custom Web Apps
1. Accessibility Everywhere
The beauty of web apps lies in their device-agnostic nature. Whether you’re on a laptop, tablet, or phone, as long as you have an internet connection and a browser, you’re in business. It’s ideal for remote workers and teams operating globally.
2. Cost-Efficiency
Developing a single web app can often be more affordable than creating separate mobile apps for iOS and Android. Plus, you save on app store fees – and who doesn’t like saving money?
3. Instant Updates
Forget those annoying “please update your app” notifications. Web apps update in real-time on the server, so every user always has access to the latest version.
4. Scalability
As your business grows, so too can your web app. Need more features? No problem. Expanding to new markets? Easy. Web apps are inherently designed to scale with your needs.
5. Improved User Experience
Modern web apps use responsive design techniques to deliver a consistent and sleek experience across all devices. Whether your users are on a 24-inch monitor or a tiny phone screen, the app adjusts perfectly.
The disadvantages of custom Web Apps
1. Internet Dependence
Web apps rely on an active internet connection, which isn’t always ideal. If your Wi-Fi decides to take a nap, so does your app. That said, technologies like Progressive Web Apps (PWAs) can offer offline functionality.
2. Security Concerns
Hosting data in the cloud can raise security eyebrows. However, with robust encryption, regular audits, and secure coding practices, web apps can be as safe as a vault (or a very paranoid tortoise).
3. Performance Variability
If your users have a slow connection, performance can take a hit. However, optimised caching and efficient code can help mitigate this.
4. Browser Compatibility
Web apps need to perform well on a variety of browsers, and some may require extra tweaking. Remember Internet Explorer? No? That’s probably for the best.
Web Apps vs Mobile Apps: Which is better?
Ah, the age-old debate: web app or mobile app? Both have their strengths, but the best choice depends on your goals.
- Web Apps:
- Accessible on any device with a browser.
- Cost-effective, with no app store fees.
- Instant updates for all users.
- Mobile Apps:
- Can work offline without internet.
- Often faster and more responsive.
- Better for hardware-heavy tasks (like GPS, camera, or gaming).
- Beneficial for remote as they allow users to submit information while on the move, synchronising seamlessly with the database whenever an internet connection becomes available.
So, is it better to use an app or the website? If you need broad accessibility and lower costs, a web app is the way forward. If your app needs offline access or hardware integration, mobile apps may win the day.
Is a custom Web App right for your business?
To answer this, ask yourself:
- Do your users need access from multiple devices?
- Are you looking for a scalable and cost-effective solution?
- Do you want to avoid the hassle of app store approvals?
If you answered “yes”, a web app might be your key to success.
However, if internet reliability is a major concern for your audience, or you require hardware-specific features, you might consider a mobile app instead.
The good news? You don’t have to choose one or the other. Some businesses successfully deploy both, starting with a web app and later adding a mobile version.
Final thoughts: The Web App revolution
Web apps are versatile, cost-effective, and ideal for modern businesses. While they’re not perfect – no technology is – their advantages often outweigh the drawbacks. Whether you’re serving customers, managing operations, or enabling remote work, a well-built web app can be a game-changer.
So, is it better to use an app or the website? For many businesses, a custom web app strikes the perfect balance between accessibility and functionality.
If you’re ready to take your business to the next level, get in touch with our team. We’ll help you create a web app that fits like a tailored suit – sleek, functional, and designed just for you.
Let’s build something brilliant together. Get in touch today!