Share Company Data and KPIs to Get Staff on Board
Too often we hear of managers leaving employees in the dark, holding company performance data and information close to their chest.
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Too often we hear of managers leaving employees in the dark, holding company performance data and information close to their chest.
There is more information available than ever to provide basic marketing intelligence. But advanced data insights can put you ahead of the pack.
Business Intelligence is what makes data meaningful, allowing you to make better decisions based on historical data and behaviours. The next level is getting your data to talk to you, to help you find out what could happen in the future, which is called predictive analytics. It’s the really clever stuff that answers questions such …
It’s likely to be obvious, but a critical part of your plan to gain insights is identifying your data sources and the tools you’ll use for data assessment.
Key Performance Indicators (KPIs) are the measures that you use in order to determine the success, or otherwise, of your business performance.
Our infographic shows the steps to create success with your digital marketing exploits! It complements the white paper 7 Steps to Digital Marketing Success.
Data stored by businesses before they knew its worth is playing a huge part in 3 key areas: improving efficiency, growing revenues, and powering models.
Personalisation is the inclusion of tailored content which meets the customer’s particular need or preference. It’s an essential part of marketing strategy.