by Karen Harding | 17 04 2019 | Data Analytics
Poor quality data can seriously harm your business. It can lead to bad analysis and even worse, bad business decisions. These bad business decisions can then have adverse effects on how your business performs, often leading to financial losses. Here we will take a...
by Josh Mews | 18 02 2019 | Data Analytics
There are a couple of questions we always hear when discussing analytics projects… How much does an analytics project cost? How long will it be before I get results from an analytics project? Are there any funding opportunities for my project? Whilst the first of...
by Josh Mews | 30 01 2019 | Data Analytics
It gets to the end of the month and you know what your boss is about to ask you for… monthly reports. You have a day or two to cram together data and information regarding your KPIs, when really you should just be continuing your normal job without this fuss, but...
by Karen Harding | 07 01 2019 | Data Analytics
Marketing intelligence is crucial for maintaining your business and analysing the past and present. That said, it doesn’t harness the full potential of your data to make predictions or forecast what will happen in the future. Marketing analytics is predictive....
by Josh Mews | 20 10 2018 | Data Analytics
Content distribution is not always at the front of a marketer’s mind once content has been produced. Marketers create great content that sits somewhere on a company website in hopes of visitors firstly discovering it to then make a purchase decision. A big...
by Josh Mews | 25 06 2018 | Data Analytics
England has the talent to beat anyone – but can they draw it together? Data analytics experts have shown that the England team is as good on paper as Germany and Brazil. So why do pundits say they have so little chance? For weeks now, England skipper Harry Kane has...
