Keep Your Leads Engaged With An AI Email Bot
Here we look at using AI within marketing strategies to improve lead nurturing and how it can make your campaigns more engaging.
Objective Hub
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Bespoke v Off The Shelf AI & Machine Learning
Is ‘bespoke’ or ‘off the shelf’ machine learning for you? Here we explore how AI and machine learning can be utilised to implement a data solution.
Typical Steps In A Data Analytics Project [2021 UPDATE]
Broadly speaking we follow 6 steps; of course these vary depending on the business questions being asked and the data available.
AI & Machine Learning For Predictive Lead Scoring
Using machine learning, you can build an accurate prediction model which allows you to score leads for your sales team and target the right customers.
Artificial Intelligence & Machine Learning – FAQ
Know little about AI and machine learning? Here we’ll discuss questions regarding Artificial Intelligence and Machine Learning for business operations.
Product Recommendation Engines Boost Revenue
Product recommendation engines have become very popular business tools to deliver personalised content to customers at the most opportune time.
Customer Segmentation Using Artificial Intelligence
Here we’ll look at using artificial intelligence (AI) and machine learning within the segmentation process to get the best out of your resources and data.
Use KPIs to Measure and Control Your Performance
Key Performance Indicators (KPIs) are the measures that you use in order to determine the success, or otherwise, of your business performance.
5 Top Tips On How To Gain Data Insights Using Big Data
Data stored by businesses before they knew its worth is playing a huge part in 3 key areas: improving efficiency, growing revenues, and powering models.