Objective Hub

Would you aim to make a strategic decision that isn’t based on data?
Take a look at our 5 step checklist to develop a data driven culture and engage the right tools and talent.

Here we take a look at the latest updates released from Microsoft for Power BI. Here are the latest additions for November 2019!

This blog was written by Laura Morrison, Director of Your Telemarketing. Contact them for all of your telemarketing needs!

This blog, written by Nicola Thorn of ANDtr, dives into ‘the three R’s’ of collecting data for a successful Internet of Things (IoT) project.

What are the consequences of companies relying on poor data quality and how can it be prevented? Here we take a look at what it can do to your business.

There are funding opportunities out there that are likely available to you as a business. Here we’ll take a look at some of the ways in which you can integrate analytics and data science into your business.

Your boss is asking you for monthly reports. Surely there’s a way to automate a dashboard or reports so that all your data is much easier to query and takes next to no time to do so? You’re right, there is…

Marketing analytics comprises the processes and technologies that enable marketers to evaluate the success of their marketing campaigns and initiatives.

Content marketing is not about creating content, it’s about promoting content. Here we learn how to start your content personalisation journey using data.

Data experts have shown that the England team is as good on paper as Germany and Brazil. So why do pundits say they have little chance…?

Here we look at using AI within marketing strategies to improve lead nurturing and how it can make your campaigns more engaging.