Objective Hub

Aiming to provoke thought, provide guidance on your software or analytics journey, highlight business technology advances, and share some tips and quick wins too.

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Software Development

Why hire a local dedicated software development company?

In today’s fast-moving digital world, businesses rely heavily on software to keep things running smoothly, make customers happy, and stay ahead of the game. Whether you’re a startup dreaming up the next big platform or an established business wanting to give your tech a makeover, deciding to create bespoke software is a big deal. But it doesn’t have to be daunting, especially when you’ve got dedicated software development companies in your corner. In this article, we review the benefits of using a local software development company…

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Work Experience Student Reflections and Data Dashboard

News

Work Experience student prepares us for the Euros with a Dashboard

Last month, we had the pleasure of welcoming a work experience student to Objective. In this post, we showcase some of his impressive work and share his thoughts on the experience.

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Data Analytics

Sales Forecasting – Using Azure Machine Learning & Power BI

Ignite your sales forecasting, using Power BI and Azure Machine Learning (ML). Find out how we helped our clients analyse previous data and improve future sales forcasting.

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Data Analytics

Data Analytics for Business Leaders: How to Harness AI

Everyone is talking about AI. Where does a business leader like you get started?
Here our data analytics experts give you some straightforward insights on ways to bring AI models into your business.

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Software Development

Benefits of creating a Custom Software Digital Asset Management Hub

Explore the advantages and potential features of having your own Digital Asset Management (DAM) Hub built with bespoke software development.

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News, Business

Data & Innovation for Directors: Examples & Considerations

Objective Hosts its 1st Lunch and Learn Session at Mantle Space

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Data Analytics

Celebrating Women in STEM with ChatGPT Data Analyst

In honour of International Women’s Day, we delve into the realm of self-serve analytics to illuminate the journey and progress of women in STEM

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Software Development, Data Analytics

Transforming Business Insights with Large Language Models

In today’s fast-changing tech world, businesses are constantly seeking innovative ways to gain a competitive edge. Large Language Models (LLMs) are a major force that are changing the way that organisations operate. While OpenAI is a prominent example, numerous LLMs exist with similar capabilities, such as Google’s Gemini.

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Data Analytics

How to build a Data Pipeline?

The combination of tools used for building a data pipeline may vary depending on the specific requirements and the technology stack used by your organisation. Download our guide to find out more….

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Business, Software Development

Lessons from the Post Office Scandal – The Human Touch

In the aftermath of the Post Office scandal, a stark reminder emerges: the pivotal role of human insight in software development. This blog delves into the relevance of three critical lessons we can learn from the scandal.

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Software Development

The Importance of Software Testing

Testing should be at the heart of your software development process. Making sure new software is fit for purpose is hugely important and will ensure better end user adoption.
Here we cover the important aspects of software testing.

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Software Development

The Benefits of Progressive Web Apps

Coined partly by Google in 2015, the term ‘Progressive Web App’ (PWA) describes an app that bridges the gap between a website and a downloadable app for use on mobile devices.

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