How to Automate Your Business in 2025: A Guide for the Modern Business Owner
Ah, automation. The buzzword that sits at boardroom tables, lurking behind sentences like “We need to be more efficient” or “Let’s do more with less.”
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The Role of a Power BI Developer in Data-Driven Organisations
In today’s connected and data-driven world, organisations have access to an overwhelming amount of data. But here’s the million-dollar question: how do you turn this mountain of raw information into insights that fuel smarter decisions?
The Power of Intelligent Process Automation: A Practical Guide from Objective
Welcome to the age of Intelligent Process Automation (IPA) – where technology meets real-world productivity, and businesses across industries find a way to streamline operations and unlock hidden potential. At Objective, we’re a software development company based in Essex, working with clients from small local businesses to large enterprises across the Wssex, London, the UK and internationally. But this isn’t a sales pitch – we’re here to have a conversation about how IPA can help your business run a bit smoother, freeing up time and brainpower for the things that truly matter.
Objective Accepted into Prestigious Grow London Global Programme
Objective, the Chelmsford-based technology partner, has been invited to join the Grow London Global programme
Unlocking Data Insights with Third-Party Data in Data Science
Taking advantage of and making sense of data is more important than ever for your business. To do this we can use data science to turn raw information into valuable insights. While your first-party data (collected directly by your company) is key, using third-party data is important too.
We are Objective
Objective was founded in 1987, when the technology sector looked extremely different. Choosing the domain name www.objectiveit.com was a natural fit with our ambition to build cutting-edge software technology solutions, with ‘IT’ referencing ‘Innovative Technology’, as this lies at the heart of what we do.
What is Database Development? – Your questions answered!
You want to introduce a database into your organisation but off the shelf systems don’t fit your unique way of working. Plus, pre-built, licensed systems often need to be heavily configured to ‘fit’ your business, which makes bespoke database development an attractive option. In this article, we look into exactly ‘what is Database Development?
Year 12 Pupil Develops Euros Dashboard During Work Experience
Last month, we were delighted to host a Year 12 pupil for a work placement at Objective. In this post, we highlight his impressive work, including a dashboard that summarises the key events of the Euros, and share his reflections on the experience.
When is Bespoke Software Solutions the best option for My Business?
In today’s fast-paced and technology-driven world, businesses constantly seek ways to improve efficiency, streamline operations, and gain a competitive edge. Choosing the right software to support your business needs is crucial to this.
The CloudStrike incident affecting Microsoft PCs – highlights the importance of a structured approach to software updates
Recently, cyber-security firm CloudStrike faced a significant setback when a routine update led to widespread system failures for many Microsoft Windows users. Intended to boost performance and security, the update instead caused disruptions for many businesses dependent on their services.
Advancements in Airport Security with Artificial Intelligence… and what AI can do for SMEs
Artificial Intelligence (AI) is quite the buzzword, with almost every tool we use in our businesses seemingly adding Artificial Intelligence into their offering. In this insightful blog we will explore what Artificial Intelligence and Machine Learning (ML) advancements are doing for airport security and then ways to introduce Artificial Intelligence and Machine Learning into your small and medium-sized enterprise (SME).
Developing AI models to accelerate Research and Analysis
Discover how organisations can streamline their research processes and improve accuracy through innovative tech solutions. Using Azure OpenAI Service, we can help your organisation to transform the management of documents and the preparation of reports.