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Data Strategy Consultancy

The relevance and quality of your organisation’s data will determine whether it is embraced, or not. To ensure you data is useful, trusted and protected, and to enable quicker access to this reliable data, Objective’s consultants will guide you to improve data foundations, create and nurture a data culture and provide lasting tools to embed the data culture throughout your organisation. Unsure where to start? Download our guide to find out the steps when starting a typical consultancy project.

Consultancy Guide

Data Means Business

Data is everywhere and growing fast. Data Analytics extracts the value, meaning and secrets hidden in your data. Primarily to answer business questions and shed light on areas where previously unknown patterns and correlations exist.

You could begin with some dashboards and visualisations or a proof of concept – if you know what you want to achieve. For some, a pragmatic approach is preferred to create a data strategy by following some logical steps.

What our customers say

Objective worked flexibly with us to complete a variety of tasks in Azure… The solutions delivered enabled us to improve our ETL process and upskill staff.

Kate Rudd, Head of Data & Reporting


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We found the Objective team very flexible and accommodating. Objective proved very helpful.

Yogesh Gopal, Managing Director

Everglade Windows Ltd

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The people at Objective remain friendly, efficient and responsive and over a decade of working together I am really pleased that I chose them as my development partners.

Patrick Walkington, Managing Director


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The system is great and is ever growing. Thank you for helping us in making our vision real.

Lee Hatwell, Director

Munday and Cramer

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The team at Objective impressed us from the first day with a clear focus on our needs, the flexibility and determination to deliver against complex requirements, and their constructive, collaborative attitude.

Bastian Giegerich, Director-General & Chief Executive


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I’m so pleased that we engaged Objective. Their extensive support work and flexible approach has made a significant difference to Metsä Wood UK. The team is responsive, experienced and thoughtfully shares pertinent .NET expertise and technical advice.

Stuart B, IT Specialist

Metsä Wood UK

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Objective helped us to transition from our old CRM system to our new one. The team were incredibly efficient and most definitely patient, in was unarguably a complex build. We’ve been delighted with the relationship and impressed with the service throughout

Damian Waters, CEO


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Benefits of a Data Strategy

What are the advantages and benefits of data strategy consultancy for your business?

  • Enhanced Decision-Making… Informed choices backed by data lead to optimised strategic decisions
  • Risk Mitigation… A well-defined data strategy aids in identifying and addressing potential risks, ensuring business resilience
  • Customer Satisfaction… Decisions based on data analysis enhance customer satisfaction, loyalty, and engagement, driving long-term business success
  • Improved Efficiency… Data-driven insights boost operational efficiency, reducing costs and time
  • Competitive Advantage… Leveraging data strategically provides a competitive edge

Consultancy for your data strategy involves….

A plan of data management projects that support business goals.

Your strategy will need to include technology, along with any improvements or changes to the company, processes, and policies.

Data and analytics technical professionals, such as the data consultants and analysts at Objective can facilitate creating your data strategy.

Working with you…

You talk, we listen. By talking through pain points, frustrations, and challenges as well as your needs and vision allows us to get to the heart of your software requirements. Collaborating with owner-managed businesses and corporate organisations, we streamline your business processes through bespoke software, databases & mobile apps.

Your software development project will be fully managed with regular test environment iterations and milestone deliverables, all at a development pace that suits you.

We look forward to working with you.

hands on a table with objective logo

How to begin a Data Strategy

The first step is to define your business goals. You know to get the outcomes you desire it is key to align your data strategy with your business goals.

Business Goals / Objectives need to be SMART: Specific, Measurable, Actioned, Relevant and Timely

Next up is your team, tech, processes and last, but not least data.

People with the right skills and mindset. Consider your talent pool and the company culture, who should do what? Management and data champions that breed confidence will successfully embed and cultivate a data-first culture.

Software & Technology enabling quick access to data for business intelligence and analytics. Defining the underlying storage and service architecture such as cloud or on-premises data platforms and data warehouses.  

Processes & Policies to ensure security and repeatable patterns. Good data governance ensures the data is reliable and can be harnessed for business value. Ungoverned data is messy and stifles productivity.

Data, your main ingredient ensuring that it is owned, managed, trusted and understood.

Having a successful data strategy, ideally evidenced in a roadmap, will give you competitive advantage.