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Digital Transformation Consultancy

In the past, businesses tended to move forward cautiously with digital transformation. Whereas now, companies are relying on digital transformation consultancy and implementation for the stability and agility it offers their operations, workforce, and customers. Unsure where to start? Download our guide to find out the steps when starting a typical consultancy project.

Consultancy Guide

Consultancy for digital transformation involves…

Technology advances in data capture and analytics, improved access to data, as well as the ability to build innovative, bespoke software solutions. Thus, enabling organisations to test and apply technologies such as AI and machine learning to unlock key insights and deliver sustained value. There is no perfect way to approach digital transformation. Some organisations start with a pilot project in a small part of the organisation. Others roll out a larger proof of concept and quickly test and iterate for a broader and more immediate business impact.

Digital transformation isn’t solely viewed as a source of innovation. It has become a requirement for business continuity. By enabling teams to work and connect anywhere and organisations to rapidly adjust in the face of a crisis.

What our customers say

Objective worked flexibly with us to complete a variety of tasks in Azure… The solutions delivered enabled us to improve our ETL process and upskill staff.

Kate Rudd, Head of Data & Reporting


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We found the Objective team very flexible and accommodating. Objective proved very helpful.

Yogesh Gopal, Managing Director

Everglade Windows Ltd

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The people at Objective remain friendly, efficient and responsive and over a decade of working together I am really pleased that I chose them as my development partners.

Patrick Walkington, Managing Director


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The system is great and is ever growing. Thank you for helping us in making our vision real.

Lee Hatwell, Director

Munday and Cramer

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The team at Objective impressed us from the first day with a clear focus on our needs, the flexibility and determination to deliver against complex requirements, and their constructive, collaborative attitude.

Bastian Giegerich, Director-General & Chief Executive


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I’m so pleased that we engaged Objective. Their extensive support work and flexible approach has made a significant difference to Metsä Wood UK. The team is responsive, experienced and thoughtfully shares pertinent .NET expertise and technical advice.

Stuart B, IT Specialist

Metsä Wood UK

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Objective helped us to transition from our old CRM system to our new one. The team were incredibly efficient and most definitely patient, in was unarguably a complex build. We’ve been delighted with the relationship and impressed with the service throughout

Damian Waters, CEO


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Benefits of a Digital Transformation

Our mission is: ‘Turning Vision into Success’

  • Increased Agility… enable swift adaptation to market changes, fostering innovation and responsiveness to customer needs
  • Enhanced Productivity… Optimize workflows, improve efficiency, reduce errors, and boost overall productivity
  • Customer Experience… Seamless digital interactions and personalized services enhance customer satisfaction, loyalty, and brand perception
  • Decision Making… Access to real-time data empowers informed decision-making
  • Scalability… Digital transformation equips businesses to scale operations efficiently and adapt to evolving market demands

A Strategic Partnership

Digital transformation consultancy is a strategic partnership. We help to guide your businesses through the complex process of leveraging technology to enhance operations and achieve goals. We help you analyse existing workflows, recommend cutting-edge solutions, and implement comprehensive strategies to boost efficiency. This holistic approach not only incorporates innovative technologies like AI and cloud computing but also addresses your organizational culture and processes. The result is a future-ready, company prepared to thrive.

Working with you…

You talk, we listen. By talking through pain points, frustrations, and challenges as well as your needs and vision allows us to get to the heart of your software requirements. Collaborating with owner-managed businesses and corporate organisations, we streamline your business processes through bespoke software, databases & mobile apps.

Your software development project will be fully managed with regular test environment iterations and milestone deliverables, all at a development pace that suits you.

We look forward to working with you.

hands on a table with objective logo

Four Stages of a Successful Digital Transformation Strategy – courtesy of a Microsoft Gold Partner

You may want to start at the very beginning or jump into a ‘stage’ depending on where you are in your organisation’s readiness to embrace digital changes. Our consultants can facilitate each part and provide technical and data guidance throughout.

Stage 1 Envision Your Future Business

A series of activities such as business capability mapping including what’s possible, customer journey mapping along with business model selection all wrapped up in an envisioning workshop.

Invite all heads of departments to get a collective vision and perspective of what can be achieved.

Together, defining a clear vision and strategy is key to developing a strong roadmap to help move your business forward.

Envisioning Outcomes: 

New product and service ideas / New approaches to daily challenges / A prioritised area of focus /A transformational strategy /Alignment on business models.

Stage 2 Creating a Business Case

Next is applying the financial and technical aspects to build assessments that help drive a compelling case for investment in your organisation’s digital transformation.

A business value assessment helps financially quantify the business value of the team’s proposed solutions, including return on investment, revenue growth, cost savings and employee efficiencies. A technology assessment brings stakeholders together to review current technology and future needs, with the envisioned goals in mind.

Assessment Outcomes:

Business value assessment with baseline data and business outcome projections / Technical assessment with customised, technology roadmap.

Stage 3 Share Your Vision

Now is the time to share your vision with the board or decision makers who didn’t participate in earlier stages of your digital transformation process. It’s your opportunity to generate a solution demonstration via a prototype or proof of concept/value to build excitement and actively persuade key decision makers and influencers.

Prototype Outcomes:

Map out stakeholders who will experience the prototype, build, test, and share with target audiences / Gather stakeholder feedback, adapt, and refine.

Stage 4 Achieve Your Vision

This stage moves your team from vision to action through a business transformation plan. Activities include creating the blueprint journey, containing assessment outcomes, and allocating budget to realise your plan.

Monitor with regular reviews, manage expectations, and share successes. Tweak the plan as needed. Regardless of the size of your project, being agile and regularly updating iterations are key to achieving the desired business impact of your digital transformation strategy.

Action Outcomes:

A ready to use plan with clear steps to perform a digital transformation pilot project.