Software Development

Sales Database for GT Exhibitions


GT Exhibitions Ltd is an international exhibition freight forwarding and event logistics company based in Braintree, Essex.

They were using multiple spreadsheets and documents to manage quotations, events, contacts and company details. This was leading to duplications and inconsistencies in their data and causing the Sales team to put a lot of time into efficiently managing their records.


Objective developed a new web based sales database for GT Exhibitions. The database includes Company, Event, Quotation, and Maintenance modules and provides alerts for Sales staff on quotations, companies and events.

The database is accessed via a web browser and has been built for tablets and desktops.

Business Benefits

  • Quick follow up – Alerts for following up on quotations, companies and events for Sales on the homepage
  • Data confidence – One centralised database for more consistent data
  • Consistency – Document generation to improve efficiency and consistency of documents
  • Find information quickly – Easy to use filters and search boxes allow users to find information quickly

The exhibitions industry is a fast moving business and we required a system that allowed us to work with our sales and event data in an efficient and professional way. The Objective team took the time to understand our business and worked with us in providing exactly what we wanted.

David Leigh. Business Development Manager, GT Exhibitions

Objective specialise in bespoke development, data insights and web and mobile apps. If you are interested in bespoke database development for your business, please don’t hesitate to get in touch..

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